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Printer Cartridge Franchise

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Company History

Lasertech was established in 1989 and is a privately owned UK company. We were one of the first companies in the UK to manufacture toner cartridges using recycled materials. Since then we have become a leading independent manufacturer of Compatible Toner and Ink Cartridges in the UK, as well as a supplier of office products.

Lasertech and our franchisees, sell the Lasertech Brand of printer cartridges and Brands like HP, Epson, Canon, and Samsung, with over 70 other brands direct to businesses. We also sell a complete range of more than 25,000 Office Products to our customers. We aim to make Lasertech their number one choice for everything they use in their office.

Lasertech now have franchisees in Spain, Ireland and across the UK and are looking for motivated and committed people to share our success and develop our Brand to achieve mutual benefits.

In the UK we have approaching 100 franchise territories operating. These are a mixture of Company and Franchise owned, over 500,000 of our printer cartridges are in use every day!

In brief

  • Established 1989
  • Leading Independent Manufacturer and Supplier
  • Over 70 brands sold including Lasertech, HP, Epson, Canon, Lexmark
  • 25,000+ Office Products available via our stockless systems
  • 10,000 Printer Cartidges available
  • Established Franchise Territories Operating Operating in UK; Ireland and Spain
  • Personal local service for customers
  • Mix of Head Office owned territories and Franchise owned territories
  • Subway; McDonald's; Thornton's; Cash Generator; Reeds Rains; Thresher all have both company owned and franchised territories running

The Market Place

Lasertech and our Franchisees sell direct to businesses. 99.9% of UK businesses use printer cartridges and 100% use office products of some kind. An average office spends £400 per employee, per year on office products.

For businesses the focus is not only the competitive price of a product, it is on quality of service, range of products, delivery and buying locally but with national backup. Web based purchasing is also a must for most businesses now.

The industry is competitive, because virtually every business in the UK needs the products. However, this means the profits are huge. Businesses have to buy our products! And you have to persuade them to buy from you!

Lasertech have nearly 20 years experience serving this market and our Franchisees benefit from this knowledge everyday

This is not a hard sell!

Together the printer cartridges and office products market is worth over £10bn per annum and is growing every year. More and more UK businesses use printers to produce more and more literature of all kinds. Hard selling is selling things businesses don't really want or need. Persistence is the key to gain customers; the ability to continually persevere is far better than previous sales experience in running a Lasertech Franchise.

It is unusual for a business to send out staff to shops to buy printer cartridges and office products – they expect them to be delivered to their desk. They want it delivered fast and free. The traditional option is for them to browse catalogues at their desk and order over the telephone or online. This is what Lasertech and you, as a franchisee do day in day out and much, much more. Lasertech have successfully migrated many of our customers to order online which has reduced our Franchisees overheads and increased average order values.

Lasertech and its franchisees are unique in the market place, no-one else in the industry provides national cover and international buying power with a local specialist service provided by our franchise network. This is a franchise that is impossible to “do it yourself”.

The printer cartridge industry is fast moving with new product launches and innovation meaning the products we sell are CONSUMABLE. Repeat business is what we aim for and what we get when we keep our customers happy. In fact the major manufacturers often don't make any money from selling printers. All the profit is in the printer cartridges. Therefore with Lasertech there are plenty of opportunities to make good profits on the products you sell.

In brief

  • 99.9% of business use the products we offer
  • Average of £400 per employee per year is spent on our products
  • £10bn+ UK Market
  • Consumable Products = Repeat Business
  • Difficult business to replicate on your own
  • Unique Market Position
  • Benefit from Lasertech's experience and web site sales

A Proven, Successful Franchise Model

As the market is worth over £10bn and growing, it can be very profitable. For printer cartridges the customer can choose either OEM (original equipment manufacturer) or compatible (like Lasertech) there is a third choice of refills but businesses do not buy these in great numbers due to quality problems and inconsistency of output.


Customers demand quality products, good value and FAST FREE DELIVERY. This is what you can deliver. As a Lasertech Franchisee, you will benefit from sourcing your stock from Lasertech and from Europe’s largest stationery wholesaler. We run an automated stock system and the latest IT software and hardware to give our franchisees a competitive edge. Office products are run as a stockless system using a network of distribution centres across the UK. This means you don’t need to stock any office products, it’s all delivered to your customers on your behalf. If you so choose you only need to carry limited cartridge products due to our ordering and delivery system, so you don’t have lots of money tied up in stock.

Some Of What Lasertech Provides Our Franchisees
Our business model is simple yet advanced, something that has been continually developed since 1989 and more rapidly since we started franchising in 2002.

Lasertech have a policy of re-investment, this means our business is constantly changing and growing to meet and exceed the needs of our franchisees and their customers. Many Lasertech franchisees have been able to lead a personal life that couldn’t be matched by the traditional employment or self employment route previously open to them. We operate in the Business to Business (B2B) market during office hours.

All printers launched on the market require a new printer cartridge to go with it. Initially these are only supplied by the Original Equipment Manufacturer (OEM). However, alternative or compatible products can only be released on the market after intensive R&D. Lasertech perform all R&D in-house and then release the products at a lower price than the OEM. A Lasertech compatible product will use all new components and will only reuse the outer case. This level of R&D cannot be done by a Franchisee. As a Lasertech Franchisee you will benefit from Lasertech’s swift and proactive launch of new products. We get them to market early and earn the profits without having to spend valuable time researching and sourcing new product lines. Each year we launch over 100 new compatible Printer Cartridges that you can make higher profit margins on.

All Lasertech Printer Cartridges are manufactured ISO 9001 standard. We have over 1,500 different types of Lasertech cartridges for sale.

The market for compatible printer cartridges is growing massively as more companies recognise money can be saved without compromising quality. Compatible cartridges now account for 25% of all cartridges sold, but Lasertech Franchisees sell over 50% to their customers earning them higher profits.

Lasertech also collect empty printer cartridges that you have collected from your customers through the Lasertech Recycling Programme, meaning the environment also benefits.

Thousands of new office products are launched each year. Lasertech keep you informed of these and ensure literature, pricing and product specifications are passed to you. This is done via our bespoke software downloads every day direct to the Lasertech Franchise Software (LFS). You will, therefore, have up to 35,000 up to date products; cost prices; selling prices and descriptions at your fingertips. Lasertech Franchisees concentrate on SELLING and building their business via customer retention and acquisition.

In brief

  • In-house Research and Development done for you
  • Source stationery stock from Europe’s largest stationery wholesaler
  • Stockless and automated ordering IT systems
  • Franchisees do not manufacture anything
  • Lasertech Recycling programme conforming to ISO 14001 and ISO 9001 Manufacturing
  • Franchisees use technology such as our web portal and bulletin board to keep up to date with market changes
  • 35,000 products, 72 brands of printer cartridge

Why go it alone?

The Lasertech Franchise opportunity is a proven business with many, very successful franchisees already trading. Those invited to join our Franchise Network will be joining a successful team - not going it alone.

The Business Model; Brand; Manufacturing; New Product Development; Trade Marks; Patents; Intellectual Property; Training; Advice; Software and support we extend to our Franchisees is only part of the story. When we appoint a Franchisee we are harnessing their dedication and commitment as well as enabling them to make excellent returns on their investment. Ultimately, Franchisee success is down to sustained personal effort. Existing Franchisees have proven this.

Franchisee Support and Marketing
Lasertech has a very strong brand and excellent proven product range. The level of brand recognition in the market is established and growing. Examples of the types of marketing Lasertech franchisees and head office carry out are as follows;

  • Customer Data. Lasertech use complex CPA (Customer Profile Analysis). This CPA is mapped into every exclusive franchise territory and provides you with a database of potential customers to market to.
  • Brochures and Catalogues. Lasertech manage the design and production of a wide range of high quality glossy brochures, seasonal products and tactical offer brochures and leaflets.
  • Lasertech Franchise Software (LFS). The LFS is an integral part of a franchisees business. It is the most up to date technology that covers every aspect of the business from territory call planning, account management and marketing. This software controls your franchise operation.
  • Holiday and Business Cover. When established you are able to take a holiday, safe in the knowledge that Lasertech will operate your business for you allowing you to enjoy time off meeting our operational standards.
  • Local Direct Mail. Lasertech will provide document templates, data and fulfillment for local Direct Mail on your LFS and to download.
  • Head Office Telesales. Instead of recruiting your own telesales staff you can outsource to head office to call your customer once you have them.
  • Email sales campaigns. Lasertech design and send professional emails to your customers. They can even be personalized with your details and you get reports of who clicks on your e-mail to follow them up.
  • Franchisee Portal. The franchisee portal is a unique online information website. It gives you access to a host of information including daily price updates, marketing products downloads, sales and marketing tips, training manuals, franchisee forum, operations manual updates, general business and industry updates and news
  • Franchisee Development Manager. Dedicated to your business growth and paid bonuses only if you hit your targets. They benefit only from your success.
  • IT Support. From our Head Office team.
  • Accounts Support. From our Head Office team.
  • Lead Generation. From our Marketing Department and central campaigns.
  • Personal Web Page.

How Lasertech Franchisees Operate

  • Sell our range of products to local businesses and gain information for follow-up
  • Make visits to local business to introduce yourself and what you supply
  • Follow up with phone calls and produce quotations
  • Market your business in your exclusive territory using head office templates and support
  • Build relationships with local businesses by regulary contacting them
  • Consistently contact customers; lapsed customers or new customers by telephone
  • Deliver products, provide support and advice and encourage online purchasing
  • Supply a range of catalogues and brochures to suit customer needs
  • Carry only printer cartridge for your existing customer that month
  • Provide free next day delivery
  • Build a customer base and try to supply all their needs over time
  • Promote and manage The Lasertech Recycling Programme
  • Place orders with Lasertech Head Office, manage deliveries
  • Using the Lasertech Software produce invoices, process statements, manage administration
  • Work with Lasertech UK to help promote your business by keeping records updated allowing centralized marketing on your behalf to occur

Why become a Lasertech Franchisee?

There are many reasons to seriously consider a Lasertech Franchise, a few have been listed here

  • Consumable high demand products
  • 99.9% of businesses require our products
  • A UK company established since 1989
  • An already established network of franchisees
  • You sell high margin products but don't rely on just a few products - we have over 30,000!
  • Benefit from taking on existing Lasertech customers in your territory
  • Growing industry and Lasertech are an established operator
  • 60+ head office support staff
  • Lower operating overheads than most businesses
  • Full on-going training and support
  • Unique in our market, very difficult to replicate
  • Exclusive franchise territories
  • Established, tried and tested systems and processes
  • All R&D, product development, research and manufacturing is done for you
  • An environmentally focused manufacturer with an established recycling programme
  • Holiday and emergency cover p.a. subject to prior approval
  • Excellent earning potential and options to suit you
  • Latest technology is utilized in our businesses
  • Lasertech is privately owned and managed by the owners
  • Lasertech staff are passionate about what we do
  • After building a Lasertech Franchise it can be sold at a profit - giving you capital growth

Operator Options & Package

Option 1 – Operator Options

Suited to people who want to run their own business from home. This enables the franchisee to run a single van business with lower overheads. Lasertech do not require an operator franchisee to ever have staff. All the work in the Franchise is undertaken by the Franchisee themselves.

You will receive as part of your franchise package;

  • Exclusive territory of approximately 3,500 businesses
  • Operations Manual
  • Training and Opening Support for 1 person
  • Business Stationery
  • Laptop, Laser Printer
  • Liveried Van
  • Corporate Dress
  • Lasertech Franchise Software 
  • Ongoing Support from HQ
  • Dedicated Business Development Manager

Total Franchise Package Costs: £15,000
Minimum Working Capital: £15,000

Upto 70% of the total costs of the franchise can be funded by a bank, subject to status.

Management Options & Package

Option 2 – Management Options

Suited to those that want to build a large business and have the experience to manage staff from day 1.

As part of your franchise package you will receive;

  • Exclusive territory of a minimum 8,000 businesses
  • £5100 stock credit note
  • £6500 launch marketing
  • Stock of marketing materials 
  • £1350 Deposit contribution covering 2 vans
  • Training for 2 people
  • Interviews arranged for 'The Best Graduate Sales People' via award winning Pareto recruitment
  • Staff recruitment

Total Franchise Package Costs: £39,000
Minimum Working Capital: £60,000 yr1

A higher Management Option working capital is required to fuel sales staff salary and vehicle.

Upto 70% of the total costs of the franchise can be funded by a bank, subject to status

Testimonials

Kerry McCaughey, Lasertech - Stoke
"When researching franchises back in 2005 what I liked about Lasertech is that they sell essential products that keep businesses functioning, the products are consumable and retention is very high. Lasertech genuinely stand out against the competition, everybody from the delivery driver to sales person is passionate about providing an excellent service to their customers, this has given me phenomenal loyalty with my customers and my retention is extremely high allowing me to continually increase my income."

UPDATE. Kerry decided with his family to move to Australia after building his Franchise to become the best in the UK. After making tremendous profits for two years he sold his Franchise for four times what he paid for it.

John Alder, Lasertech - Cumbria
"What I really like about Lasertech is the facts it’s an international company but provides a very local service, there is no other competitor in the office products and printer cartridge market that can match what I now do as a franchisee. The ability for the entire business to be flexible and meet my local customers needs is what keeps customer retention so high. I’ve grown my business quicker than I thought and have now expanded by taking on more vans and staff."

Victor Goncalves, Lasertech - Aylesbury
"Being a part of the Lasertech Franchise Network means that I have all the research and development taken care of, this leaves me free to concentrate on building my business."

Ajit Jain, Lasertech - Slough
"I feel I am in a product market which has good growth potential and with the excellent product development from Lasertech this will continue."

James Boston, Lasertech - South Bristol
"The training was very good, I feel very confident of winning lots of business as the features and benefits for Lasertech compared to the competition are excellent."

Dane Beckett, Lasertech - Shrewsbury
"Before I joined Lasertech I actually worked for a national competitor and was tasked by my boss to research Lasertech as we were losing business to them. I was so impressed with what I learnt I joined! What Lasertech have is very simple, but unique. Enormous need for their products with a local and personal service that today's customers demand, something many have tried to copy but failed."

UPDATE. Dane won best newcomer in our 2008 Franchise Awards. Dane worked with Mike Astbury, his Lasertech Business Development Manager, to introduce a direct delivery system into his territory. This freed up more of his time to win new customers. Which is what he did! Recording 50% growth year on year.

Current resales available

In addition to this franchise opportunity, Lasertech have several franchise resale opportunities available. Please click on the links below to view some of the resale opportunities available on BusinessesForSale.com:

Aylesbury

Leicester

North Wales

Oxford

Bedford


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